Autopilot Profit Formula.Choosing Your Domain (Part#3)

Autopilot Profit Formula.Choosing Your Domain (Part#3)

Written by admin

Topics: Affiliate marketing

The domain name that you choose for your blog is more important than you might think. Exact match domains can still help you rank well in the search engines (although a lot of people will tell you that they’re not as strong since the Google Panda update). I buy my domains at Namecheap.com – domains cost $10.16, although with a coupon code you can get your domain for $9.28. The coupon code changes each month, but it’s pretty easy to find online. Just Google ‘Namecheap coupon code July 2011′ (or whatever month you’re looking for) and you should be able to find it. One of the things I like about Namecheap is that they provide FREE WhoisGuard (protection of your personal details) with every new domain registration.

Anyway, here are some tips that you should take into consideration when
choosing your domain:

  • Include your main keyword (which should be the product name) in the domain – don’t worry if you can’t get the exact keyword because you can add on a word if necessary. You could use a word such as ‘review’, ‘reviews’, ‘blog’, ‘scam’, ’101′ etc.
  •  Keep it short and memorable – try not to go over 2-3 words UNLESS you have a really good exact match domain with a lot of searches.
  • If possible, don’t get a domain with dashes. If you have a good two word phrase available as a .com, then one dash is okay.
  • .com is always best, but if you really can’t find a .com then choose a good .net or .org
  • I personally don’t use .info – that’s not to say you couldn’t rank well with it (I don’t believe that there are any adverse SEO effects for .info domains). If you ever wanted to sell the blog though, you’d generally earn less on the sale price of a .info
  • Don’t use ‘quirky’ spelling – spell your words correctly

Hosting For Your Blog 

If you’ve already got hosting, feel free to skip this step.

If you don’t already have hosting though, I highly recommend Hostgator. This is the hosting I use myself, and if you do a search on Warrior Forum you’ll see that Hostgator is probably the most widely used hosting for Internet Marketers. I’m not saying it’s the best (I really don’t know which IS), but I’ve never had a problem with it, and I always find their support to be super quick at getting back to me when I have questions.

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Hostgator is a good choice for the hosting of blogs because they offer Fantastico. Fantastico DeLuxe will allow you to install WordPress instantly without having to manually create a database (which can be a bit of a pain). All you have to do is login to your control panel, click Fantastico, choose WordPress as the script you want to install, and it takes you through a really simple process for setting up your blog. We’ll go into this in more detail in the next step. A suitable package for blog flipping would be the ‘Baby’ Hostgator at $7.95 per month which offers hosting of unlimited domains. Another package that is popular with blog owners is the ‘Reseller’ hosting at $24.95 per month. This isn’t really necessary though unless you like to have a separate cpanel for each blog.

Installing WordPress On Your Domain
Now we’re getting to some of the more technical stuff. This can be a bit daunting if you’ve never done it before, but believe me it’s actually really easy and quick to do once you get used to it. You should be able to get your blog up and running in less than 60 minutes once you’ve done it a few times. I’m now going to go through how to set up WordPress on your domain using Fantastico in the Hostgator cpanel. If you have hosting other than Hostgator, your hosting provider should be able to help you out with this.
If you haven’t already done so, now is the time to update the nameservers in your Namecheap account so that they are pointing to your hosting. You will have been given your nameservers in your Hostgator welcome email.

  •  First of all log in to your cpanel – you should be able to do this at  http://www.yourdomainname.com/cpanel using the url, username and password you got from Hostgator when you signed up.
  • Look for the Fantastico DeLuxe logo and click on it.
  • Now look at the left navigation panel – click on ‘WordPress’ under the
    ‘Blogs’ section.

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  • Then click on ‘New Installation’

    Click Image to Enlarge

    • Now you will have to enter the details for your blog. Here’s the screen you will see:

Click Image to Enlarge

Let’s go through each of the details:
Install on domain: Choose the domain you want to install WordPress on.
Install in directory: Leave this blank as you will want to install WordPress in the root directory.
Administrator username: Choose the username you want to use to log into your wordpress blog.
Password: Choose a password – make sure it’s a secure password including letters, number, symbols etc. Be careful not to lose the username or password as these are not straightforward to retrieve if you do (although it IS possible if this happens – there are videos on Youtube that will show you how to do this).
Admin nickname: Just use ‘admin’ for the sake of simplicity – you could also use your own name, or a pen name.
Admin email: You can use your own email address for now.
Sitename: Very straightforward – just enter the name of the site (making sure you use your main keyword)
Site description: Enter a description or ‘tagline’ for the site (try to include your keyword again)

  • Click on ‘Install WordPress’, and on the next page click on ‘Finish
    Installation’ and you’re done! You’ve now installed WordPress and are
    ready to move on to the next step.

Configuring Your Blog


In this step we will be making a few small changes to the blog that optimize it for the search engines and get it ready to add the content.
Firstly you will need to log in to your site. You can log in at http://www.yourdomainname.com/wp-admin with the username and password you created during installation.

 Now for this section I’m assuming you’ve installed WordPress 3.1 or greater – these instructions may not apply to older versions (although there are only very slight differences).

  • The first thing I do is click on ‘Settings’ (at the very bottom of the
    navigation on the left).

Where it says ‘WordPress address (URL)’ and ‘Site address (URL)’ I add in www in front of the domain – so instead of http://yourdomainname.com you will have http://www.yourdomainname.com. When have done this click on ‘Save Changes’ at the bottom of the page – you will be logged out of WordPress so you will have to enter your details to log back in.

  • The next thing to do is change the permalinks. Back to the navigation bar
    on your dashboard you will see ‘Permalinks’ under the ‘Settings’ section.

Click on ‘Permalinks’, select ‘Custom Structure’ and type in %postname% and then ‘Save Changes’ This is done for SEO purposes and makes each post url look like http://www.yourdomainname.com/this-is-the-name-of-the-post 

  • Delete the links in the Blogroll. Click on ‘Links’ in the navigation bar on
    the left of the dashboard:

Select each of the default links, go to ‘Delete’ and then ‘Apply’. Don’t forget to go ahead and delete the ‘Hello World’ post, and either add some information to the ‘About’ page or delete it.

 

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